Your ability to communicate with your customer can make or break your chance to secure a sale.

An unclear or poorly written communication vehicle may very well be denied or simply ignored. Whether you are sending a sales letter, responding to a request for proposal, or developing another form of printed or electronic communication, success depends not only on appealing design, but clear language that focuses on your audience.

Electronic communication is a powerful tool that creates new ways for you to interact with your customers. Deliver your key messages frequently and to a targeted audience with the use of a well-designed website and electronic newsletter (also known as enewsletter or eblast). The Constructive Communication, Inc. professionals can review your current website and assist you with developing an impressive, easy-to-navigate website. In addition, a well-designed enewsletter/eblast delivers timely, relevant information to your audience right to their inbox. Your customers are checking their email daily and this is the perfect way for them to see your message.

Let CCI partner with you to develop solid communication vehicles that best sell your products and services and provide your company with a professional image in the marketplace.

See some samples of our clients’ enewsletters and eblast campaigns:

 

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The benefits of electronic communication include:

Message is sent to a targeted audience
Message is tailored for a specific topic or event
Message will position you and your company as a thought leader as you share industry trends, case studies, best practices, etc.
Message is integrated on all mediums including social media, website, blogs, etc.
The CCI team has expertise in designing your electronic communication and developing content for your message

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Stream + Wetlands Foundation relies on CCI to get our message to the right people. They continue to help us move our marketing efforts forward, including incorporating social media and electronic communications to stay in touch with our audience. We consider them an integral partner of our marketing plan.

— Vince Messerly, President, Stream + Wetlands Foundation

The monthly eblasts, published for us by CCI, have been a very effective way to communicate with our customers and clients. The open rates have been very high and have led to an impressive increase in traffic to our website. In addition, many of our customers have expressed their appreciation of our efforts to communicate and share our knowledge. The CCI team has done an outstanding job turning our thoughts and ideas into a professional, informative news format that we can share with our industry partners.

— Paul Ricciardi, Estimator & Project Manager, Madison Concrete Construction