By guest blogger and CCI friend, Stephan Reed, SEO/SEM Specialist, Forefront Web

The search engine optimization specialists of the world may not know the full extent to which socials play into SEO, but they do know that they are taken into account. Not only is social media a SEO signal, but it also offers you a chance for two-way communication between your brand and your target audience. Simply using the traditional marketing practices of yesteryear won’t quite cut it anymore. People want answers and they want them now. Deliver those solutions, in real-time, and you may just win over some new clients. Check out our top tips to remember when creating your social strategy!