Kristen Miller
Kristen Miller

How important are graphics to your message?

In my daily drives around town, I am bombarded with information. The radio blares the latest news stories, traffic lights change, pedestrians cross during lulls in the stream of cars, and a billboard pasted with …

Tina Barbaccia
Tina Barbaccia

Making the most of your social media

If you fail to plan, you plan to fail. This adage has made its way into our enewsletter column before, but it rings true more than ever these days for social media. One of CCI’s …

Kimberly Kayler
Kimberly Kayler

Tackling the elevator speech

The “elevator speech” seems to be a bit of a mystery to many in the concrete industry and can be quite unnerving. However, by tackling this mysterious concept and developing the right speech for your …

Ashley Kizzire
Ashley Kizzire

Mobile phone etiquette

According to recent findings, U.S. construction and architecture firms have room for improvement when it comes to phone manner. Conducted by PH Media Group, the study surveyed 2,234 American consumers and found only 21 percent …

amynumbers
Amy Numbers

Corporate communication: time management tips for productivity

We all face a constant “bombardment” of time demands as we work through our workday – phone calls, emails, keeping up with social media, project deadlines, business travel, etc. This is especially true for Internal …

Ashley Kizzire
Ashley Kizzire

Just Say No: The secret to finding work-life balance

One topic that seems to come up everywhere I turn lately is work-life balance. Some might say the universe is trying to tell me something. I’m trying to listen. But honestly, how easy is it …

Kimberly Kayler
Kimberly Kayler

Serve your best customers first

Customer segmentation has long been a standard in other industries. For instance, there are countless examples of manufacturers slapping a different label on an automobile and marketing it to a dissimilar demographic either based on …

Lindsay Chelf
Lindsay Chelf

Engage customers and clients with immersive panoramas

Posting photos on social media is a great way to share your project progress with your clients and customers – it gives them a “sneak peek” of things to come and lets them feel as …